{"id":4703,"date":"2021-08-08T18:30:45","date_gmt":"2021-08-08T18:30:45","guid":{"rendered":"https:\/\/sync360.com\/?p=4703"},"modified":"2021-08-27T15:37:32","modified_gmt":"2021-08-27T15:37:32","slug":"creating-a-google-ads-account","status":"publish","type":"post","link":"https:\/\/sync360.com\/creating-a-google-ads-account\/","title":{"rendered":"Google Ads Account Setup"},"content":{"rendered":"\t\t
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Google Ads Account Setup<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Level: <\/b>Easy
Time:<\/b> 10-20 minutes<\/em><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Google Ads will is the foundation of your whole marketing strategy. Its where a majority of your targeted traffic will come from through all your paid traffic efforts, and where most of your highly converting traffic comes from as well. Therefore, creating a Google Ads Account is a necessary first step in building your online presence.\u00a0 Read below to find out more.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Google Ads Account Goal<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To create a Google Ads account that is ready to start running your first campaign.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Ideal Outcome<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tYou have access to your campaign dashboard and all the tools Google Ads has to offer.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Prerequisites or Requirements<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tNone of requirements need to create a Google Ads account.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Why Google Ads Account is Important<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tWith over 3.5 billion searches per day and over 2 million websites on the Display Network, Google Ads is one of the most powerful channels to advertise to your audience.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Where this is Done<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tIn Google Ads.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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When this is Done<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tWhen you need to create a new account.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Who does This<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tThe person responsible for paid advertising.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Create a Google Ads Account<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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1.<\/strong> Go to https:\/\/ads.google.com\/home\/<\/b><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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2.<\/strong> Click on the blue, \u201cStart Now\u201d<\/strong> button:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t3.<\/strong>\t[Optional]<\/em> If you already have other Google Ad accounts under the email address you\u2019re currently logged in with, you will need to click \u201cNew Google Ads Account\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t4.<\/strong>\tAt this point, you will be presented with the default \u201cguided setup\u201d<\/strong> in which Google will try to get you to launch an ad from scratch. We recommend skipping the guided setup because it will allow you to use other tools (e.g. Keyword Planner) to plan your campaigns.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\ta.<\/strong>\tTo skip the guided setup, scroll down and click on the link titled \u201cSwitch to Expert Mode\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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b.<\/strong> Next, click on \u201cCreate an account without a campaign\u201d<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t5.<\/strong>\tFill in your details and press \u201cSave and continue\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tNote:<\/strong> Be sure to select the currency you want to be billed in for this Google Ads account since this can not be changed later.<\/em> \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t6.<\/strong>\tThat\u2019s it! You should now be in your account dashboard:\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tNote:<\/strong> By skipping the guided setup you didn\u2019t set up any payment method yet. You will need to do so before your campaigns start running.<\/em> \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Enabling Auto-tagging on your Google Ads Account<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tNote:<\/strong> Auto-tagging is an optional but recommended Google Ads feature that will automatically add a parameter to your URL that will tell Google Analytics which ad the user is coming from. This saves you the work of manually tagging each of your campaigns and saves you from potential human error while at the same time allowing for more detailed Google Analytics<\/em> reports.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t1.<\/strong>\tGo to https:\/\/ads.google.com\/<\/strong><\/a> and log in to your account\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t2.<\/strong>\tBefore you can enable auto-tagging, you will need to create a dummy campaign (this campaign won\u2019t be live and won\u2019t spend any budget). Click on \u201cNew campaign\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t3.<\/strong>\tFrom the list of goals, select \u201cSales\u201d<\/strong> and click \u201cContinue\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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4.<\/strong> From the list of campaign types, select \u201cSearch\u201d<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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5.<\/strong> Next, select \u201cWebsite visits\u201d<\/strong> from the list and type your website URL<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t6.<\/strong>\tClick \u201cContinue\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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7.<\/strong> On general settings, click on the \u201cShow more settings\u201d<\/strong> link under the \u201cNetworks\u201d<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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8.<\/strong> Select a start and end date<\/b> for some time in the future<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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9.<\/strong> Next, scroll down to the \u201cBudget\u201d<\/strong> section and set a $1 budget.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t10.<\/strong> Leave everything as default, scroll to the bottom of the page, and click \u201cSave and continue\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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11.<\/strong> On the ad group setup screen, leave everything as default, scroll down to the bottom of the page and click \u201cSave and continue\u201d<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t12.<\/strong> On the ad setup screen, leave everything as default, scroll down to the bottom of the page and click \u201cSave and continue\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t13.<\/strong> On the summary screen, click on \u201cPublish\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t14.<\/strong> Now that your dummy campaign has been published, you can enable auto-tagging. Click on the Google Ads log<\/strong>o in the top navigation:\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t15.<\/strong> On the sidebar click \u201cSettings\u201d \u2192 \u201cAccount Settings\u201d \u2192 \u201cAuto-tagging\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t16.<\/strong> Tick \u201cTag the URL that people click through from my ad\u201d \u2192 Click \u201cSave\u201d<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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17.<\/strong> That\u2019s all! You should start seeing your Google Ads<\/strong> traffic information inside Google Analytics in the first 24 h after your ads have started running.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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More how-to guides to help you grow your business<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tGoogle Search Console WordPress\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tGoogle Business Profile Secrets for Local Businesses\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSeo Visibility and On-page Site Analysis\u200b\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tHow to Backup and Restore Your WordPress Website\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFacebook Lookalike Audiences\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tWordPress Google Tag Manager\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tGoogle Ads Account Setup\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tInstalling the Facebook Pixel on WordPress\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSpeed Up WordPress\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Google Ads Account Setup Level: EasyTime: 10-20 minutes Google Ads will is the foundation of your whole marketing strategy. Its where a majority of your<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[33,34],"_links":{"self":[{"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/posts\/4703"}],"collection":[{"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/comments?post=4703"}],"version-history":[{"count":102,"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/posts\/4703\/revisions"}],"predecessor-version":[{"id":6550,"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/posts\/4703\/revisions\/6550"}],"wp:attachment":[{"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/media?parent=4703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/categories?post=4703"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sync360.com\/wp-json\/wp\/v2\/tags?post=4703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}